The game has a nice minimalist design, but it's not cluttered like that - it's still got plenty of bright colors and attractive animation. The objective is to earn more points than the King by making the highest number of friends during each level. However, it does add a new wrinkle to it by introducing a unique turn-based strategy game in which you need to earn points (candy) by making the most number of 'likes' in a seven-level battle against the King, who is always trying to eat away at your capital. The game is very much like the old-school Candy Crush games, in that it features a mixture of arcade and time management mechanics. The story revolves around a series of increasingly difficult levels that you need to pass before you ultimately reach the CEO level and earn his trust. The storyline revolves around the return of two unlikely entrepreneurs who come up with a new formula for the successful business, resulting in the company's resurgence. In the game you take on the roll of a CEO who has taken over the Candy crush empire after it falls on hard times due to recession. This new offering looks pretty impressive. Candy crush fans will be excited about the new Candy Crush game for mobiles, which comes courtesy of the makers of Zynga.

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